Comments on: First Post! http://www.here.org.uk/2005/04/first-post.html Welcome to Kieron's blog - the life and times of an Internet Marketeer Tue, 06 Jan 2009 07:29:42 +0000 http://wordpress.org/?v=2.7 hourly 1 By: Here.org.uk - 3 years young today! http://www.here.org.uk/2005/04/first-post.html/comment-page-1#comment-7032 Here.org.uk - 3 years young today! Fri, 04 Apr 2008 07:46:08 +0000 http://www.here.org.uk/wordpress/?p=3#comment-7032 [...] In The Day” on April 4th 2005 I made my very first post on this blog. 3 years later I’m still here and I’d like to think still going [...] [...] In The Day” on April 4th 2005 I made my very first post on this blog. 3 years later I’m still here and I’d like to think still going [...]

]]> By: Affiliate Marketing Blog from Kieron Donoghue | John Chow dot Com http://www.here.org.uk/2005/04/first-post.html/comment-page-1#comment-1421 Affiliate Marketing Blog from Kieron Donoghue | John Chow dot Com Tue, 31 Jul 2007 04:10:58 +0000 http://www.here.org.uk/wordpress/?p=3#comment-1421 [...] Kieron Donoghue blog has been around even longer than this blog. It was started on April 4, 2005. In those early days, Kieron would end his blog post by telling what music he’s listening to. [...] [...] Kieron Donoghue blog has been around even longer than this blog. It was started on April 4, 2005. In those early days, Kieron would end his blog post by telling what music he’s listening to. [...]

]]> By: Helz http://www.here.org.uk/2005/04/first-post.html/comment-page-1#comment-2 Helz Tue, 05 Apr 2005 16:06:42 +0000 http://www.here.org.uk/wordpress/?p=3#comment-2 The problem is that many affiliate agencies literally recruit hundreds and possibly even thousands of affiliates and it is normal that less than 5% of these affiliates will actually perform. While they mess about dealing with updates etc. for the 95% that are not performing they do not pay sufficient attention to the 5% that are actually driving their business.<br/><br/>Being an affiliate manager myself I know what a headache updates can be for everyone involved and there is a grey area for whose responsibility it is. I would personally say ultimate responsibility falls with the network to make sure that each and every affiliate is communicated to and that this is followed up, this is after all what they are employed by the Merchant to do. All the affiliate can do is act on information they are given. Some responsibility does lie with the affiliate to keep their site up to date but in order to do this the network needs to keep regular contact.<br/><br/>With FSA regulations and Merchants getting more cautious of their brand online this will become an increasingly touchy subject! The problem is that many affiliate agencies literally recruit hundreds and possibly even thousands of affiliates and it is normal that less than 5% of these affiliates will actually perform. While they mess about dealing with updates etc. for the 95% that are not performing they do not pay sufficient attention to the 5% that are actually driving their business.

Being an affiliate manager myself I know what a headache updates can be for everyone involved and there is a grey area for whose responsibility it is. I would personally say ultimate responsibility falls with the network to make sure that each and every affiliate is communicated to and that this is followed up, this is after all what they are employed by the Merchant to do. All the affiliate can do is act on information they are given. Some responsibility does lie with the affiliate to keep their site up to date but in order to do this the network needs to keep regular contact.

With FSA regulations and Merchants getting more cautious of their brand online this will become an increasingly touchy subject!

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