Monthly Archives: November 2006

Google Policies

Taken from Google AdWords Content Policy: Advertising is not permitted for online casinos, sports books, bingo, and affiliates with the primary purpose of driving traffic to online gambling sites. And taken from Google AdWords Editorial Guidelines: Your Display URL must accurately reflect the URL of your website. If your actual Destination URL link is too long for your ad, use a shortened version (such as your homepage) that meets the character limit for this field. Fair enough. So why is … Continue reading
Posted in Affiliate Marketing, Google AdWords | 9 Comments

SEO….result!

Back in July, I launched a new project. The aim was to tap into the growing online bingo market with my new bingo site. This was to be a first for me as it is the first time I had ever launched a site without relying on PPC to market it. Now the main reason that I didn’t use PPC is that Google don’t allow paid ads that direct people to a site where they can gamble online. MSN and … Continue reading
Posted in Affiliate Marketing | 9 Comments

If at first you don’t succeed….

I started a PPC campaign for a new merchant a couple of weeks ago. The method I used in this instance to drive traffic was Pay Per Click from Google Adwords to a custom built landing page I designed exclusively to promote this one merchant. After a few hours of keyword research I managed to build a decent list of around 15,000 keywords. So I plugged them into Google and set the bids at around 40 cents. Now 40 cents … Continue reading
Posted in Uncategorized | 17 Comments

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image Welcome to my blog. My name is Kieron Donoghue and I am the founder of ShareMyPlaylists.com, ContentNow.co.uk and some other stuff. I have no idea why I'm blue on this photo though but I like it!

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