Buy.at launch ContentEngine - easy way to add latest offers and content to your site
I first got involved with Beta trials for the Buy.at ContentEngine about 3 years ago in 2004 BT (Before Tyson) at the time when Buy.at where in their old Newcastle offices, and only employed a handful of staff. At the time I thought it was a really cool, useful and easy to use tool. And it is. However since then the company has been concentrating on expanding and becoming one of the biggest Affiliate Networks in the UK. And now that they are in that position they have released the full and finished version of ContentEngine to the world.
So what is it? Well its a way to quickly add dynamic, up to date content to your site. Take a look to the sidebar to the right for example.
This mini content unit took about 10 seconds to build and therefore fulfills the criteria of us lazy affiliates, namely that its very simple to use. You can also choose to use Javascript of HTML to display your code. The benefit of using HTML is that the content of the content will be viewable and crawlable by the search engines.
To support affiliates Buy.at have also launched the ContentEngine blog which offers great tips and advice on how to use the technology. They are also offering a trip to Paris if you use the tool, see here for details.
The full press release is here, log onto Buy.at here to see how good the ContentEngine really is. And you can also see an example of how I implemented the ContentEngine into this blog, if you look in the sidebar to your right.
What I’m listening to right now: Angie Stone ft Betty Wright – “Baby”
Thursday, August 30th, 2007 at 7:48 pm and is filed under Affiliate Marketing, Affiliate Networks. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
Welcome to my blog. My name is Kieron Donoghue and I run UK Offer Media Ltd. I thought it would be fun to post a daily (well hopefully daily) blog, writing about my experiences in Internet Marketing and more specifically Affiliate Marketing. I'll include some personal stuff too, probably about my other passions, music and cars. Please feel free to post your comments and thoughts too.
August 30th, 2007 at 10:50 pm
I noticed this earlier on the buy.at website, and it certainly looks interesting.
I think the word ‘content’ is slightly misleading, since the ‘content’ is contained in javascript…
August 30th, 2007 at 11:07 pm
Ash, as my post says you can display the content using HTML or Javascript. If you use HTML then the content is visible to the search engines.
August 31st, 2007 at 7:58 am
I’m using Firefox and there is no such content unit in your sidebar - not the best start!
August 31st, 2007 at 9:26 am
I’m using Firefox too and the content unit is most definitely visible. Its not visible at post level however (deliberate) which is why you maybe can’t see it. Go to the index page at http://www.here.org.uk and you will see it.
August 31st, 2007 at 10:46 am
Cheers Kieron, that’ll teach me for reading things too quickly!
August 31st, 2007 at 11:23 am
I can see it