Comments on: Apple iPhone launches in 10 days. Whats the deal for affiliates? http://www.here.org.uk/2007/10/apple-iphone-launches-in-10-days-whats-the-deal-for-affiliates.html Welcome to Kieron's blog - the life and times of an Internet Marketeer Mon, 06 Sep 2010 12:56:18 +0000 http://wordpress.org/?v=2.7 hourly 1 By: CarPhone Warehouse reduce affiliates CPA by more than 50% for the Apple iPhone http://www.here.org.uk/2007/10/apple-iphone-launches-in-10-days-whats-the-deal-for-affiliates.html/comment-page-1#comment-4985 CarPhone Warehouse reduce affiliates CPA by more than 50% for the Apple iPhone Thu, 08 Nov 2007 16:56:00 +0000 http://www.here.org.uk/2007/10/apple-iphone-launches-in-10-days-whats-the-deal-for-affiliates.html#comment-4985 [...] as I predicted a few days ago, the Carphone Warehouse have announced (with 1 day until launch) that they are going [...] [...] as I predicted a few days ago, the Carphone Warehouse have announced (with 1 day until launch) that they are going [...]

]]> By: mark http://www.here.org.uk/2007/10/apple-iphone-launches-in-10-days-whats-the-deal-for-affiliates.html/comment-page-1#comment-4881 mark Tue, 06 Nov 2007 10:48:09 +0000 http://www.here.org.uk/2007/10/apple-iphone-launches-in-10-days-whats-the-deal-for-affiliates.html#comment-4881 Mr Daz, I agree. I'm hearing good things about the Nokia N81 too. Mr Daz, I agree. I’m hearing good things about the Nokia N81 too.

]]> By: Mr Daz http://www.here.org.uk/2007/10/apple-iphone-launches-in-10-days-whats-the-deal-for-affiliates.html/comment-page-1#comment-4718 Mr Daz Fri, 02 Nov 2007 09:16:21 +0000 http://www.here.org.uk/2007/10/apple-iphone-launches-in-10-days-whats-the-deal-for-affiliates.html#comment-4718 Personally I don't get the excitement with this thing. It's an average phone with a poor camera and questionable usability. It was beaten hands down by the Nokia N95 on a test by the Gadget Show and I'll certainly be sticking to my HP Smartphone PDA. As with most things from Apple, it's another example of style over substance. Personally I don’t get the excitement with this thing. It’s an average phone with a poor camera and questionable usability. It was beaten hands down by the Nokia N95 on a test by the Gadget Show and I’ll certainly be sticking to my HP Smartphone PDA.

As with most things from Apple, it’s another example of style over substance.

]]> By: Chan http://www.here.org.uk/2007/10/apple-iphone-launches-in-10-days-whats-the-deal-for-affiliates.html/comment-page-1#comment-4717 Chan Fri, 02 Nov 2007 09:12:40 +0000 http://www.here.org.uk/2007/10/apple-iphone-launches-in-10-days-whats-the-deal-for-affiliates.html#comment-4717 If it’s really true that Apple will be releasing, new, more powerful iPhones (business-class devices), If it’s really true that Apple will be releasing, new, more powerful iPhones (business-class devices),

]]> By: Bob http://www.here.org.uk/2007/10/apple-iphone-launches-in-10-days-whats-the-deal-for-affiliates.html/comment-page-1#comment-4666 Bob Wed, 31 Oct 2007 17:08:29 +0000 http://www.here.org.uk/2007/10/apple-iphone-launches-in-10-days-whats-the-deal-for-affiliates.html#comment-4666 The key thing is that it IS NOT a contract handset, and the margins available to both O2 and CPW are probably fairly small. Add in Apple's zealotry when it comes to brand protection and you're probably looking at a few weeks after launch before you can do anything - and I'd expect commissions to affiliates to not get much above £15 per sale. If it were me, I'd go for the Apple deal - at least you know what it is. The key thing is that it IS NOT a contract handset, and the margins available to both O2 and CPW are probably fairly small. Add in Apple’s zealotry when it comes to brand protection and you’re probably looking at a few weeks after launch before you can do anything - and I’d expect commissions to affiliates to not get much above £15 per sale.

If it were me, I’d go for the Apple deal - at least you know what it is.

]]> By: befuddled me? » Blog Archive » affiliate marketing here, there, everywhere … http://www.here.org.uk/2007/10/apple-iphone-launches-in-10-days-whats-the-deal-for-affiliates.html/comment-page-1#comment-4661 befuddled me? » Blog Archive » affiliate marketing here, there, everywhere … Wed, 31 Oct 2007 12:43:50 +0000 http://www.here.org.uk/2007/10/apple-iphone-launches-in-10-days-whats-the-deal-for-affiliates.html#comment-4661 [...] ‘Apple iPhone‘ post includes a crisp clean image that grabs your attention. The post includes emotion, fact [...] [...] ‘Apple iPhone‘ post includes a crisp clean image that grabs your attention. The post includes emotion, fact [...]

]]> By: mark http://www.here.org.uk/2007/10/apple-iphone-launches-in-10-days-whats-the-deal-for-affiliates.html/comment-page-1#comment-4660 mark Wed, 31 Oct 2007 11:28:53 +0000 http://www.here.org.uk/2007/10/apple-iphone-launches-in-10-days-whats-the-deal-for-affiliates.html#comment-4660 LB - thanks for reminding me I had an iPhone related domain .. had being the key word! LB - thanks for reminding me I had an iPhone related domain .. had being the key word!

]]> By: LB http://www.here.org.uk/2007/10/apple-iphone-launches-in-10-days-whats-the-deal-for-affiliates.html/comment-page-1#comment-4659 LB Wed, 31 Oct 2007 09:25:13 +0000 http://www.here.org.uk/2007/10/apple-iphone-launches-in-10-days-whats-the-deal-for-affiliates.html#comment-4659 Chris - I'd be very very careful with that site of yours, I just had to settle to the tune of £6,500 with o2 for running a iPhone site with a much less infringing domain than that! Chris - I’d be very very careful with that site of yours, I just had to settle to the tune of £6,500 with o2 for running a iPhone site with a much less infringing domain than that!

]]> By: Chris http://www.here.org.uk/2007/10/apple-iphone-launches-in-10-days-whats-the-deal-for-affiliates.html/comment-page-1#comment-4655 Chris Wed, 31 Oct 2007 01:15:54 +0000 http://www.here.org.uk/2007/10/apple-iphone-launches-in-10-days-whats-the-deal-for-affiliates.html#comment-4655 Just noticed something that needs to be raised with TD about leakage... If you send a visitor to Apple via their TD programme, and say that visitor then clicks on the O2 logo (Tarrifs - bottom left).... guess what... You are taken directly to the O2 website. Here is the page I am talking about; http://www.apple.com/uk/iphone/ Leakage? Just noticed something that needs to be raised with TD about leakage…

If you send a visitor to Apple via their TD programme, and say that visitor then clicks on the O2 logo (Tarrifs - bottom left)…. guess what… You are taken directly to the O2 website.
Here is the page I am talking about;
http://www.apple.com/uk/iphone/

Leakage?

]]> By: shane http://www.here.org.uk/2007/10/apple-iphone-launches-in-10-days-whats-the-deal-for-affiliates.html/comment-page-1#comment-4652 shane Tue, 30 Oct 2007 23:49:24 +0000 http://www.here.org.uk/2007/10/apple-iphone-launches-in-10-days-whats-the-deal-for-affiliates.html#comment-4652 Apple built the iphone and the people will come, regardless of what marketing takes place by affiliates etc. plus who knows what closed room discussions regarding marketing take place that we aren't privvy to, is it price fixing, non compete pricing etc. in play ? the product is going to sell itself and there are only 3 places you can buy it from currently !? so they probably think or have agreed to not drive the cost of marketing it up by competing on it via on and offline channels perhaps are apple really making $831 per phone or is that the sales cost minus the component production cost ? or does that including any glossy marketing campaigns and the R&D costs (which must be kajillions of $$) etc ? If the $831 is after all costs then that's a huge wedge ... take your hat off to them if they can get away with it I guess, microsoft's been doing it for years with software. I just bought one from the states today as I hate being taken for a ride as it is on mobile contracts and being made to have a tariff that doesn't suit me isn't going to happen just to get an iphone so I bit the bullet and ebayed one over from the good ol (hundreds of pounds cheaper) USA Apple built the iphone and the people will come, regardless of what marketing takes place by affiliates etc. plus who knows what closed room discussions regarding marketing take place that we aren’t privvy to, is it price fixing, non compete pricing etc. in play ?

the product is going to sell itself and there are only 3 places you can buy it from currently !? so they probably think or have agreed to not drive the cost of marketing it up by competing on it via on and offline channels perhaps

are apple really making $831 per phone or is that the sales cost minus the component production cost ? or does that including any glossy marketing campaigns and the R&D costs (which must be kajillions of $$) etc ? If the $831 is after all costs then that’s a huge wedge … take your hat off to them if they can get away with it I guess, microsoft’s been doing it for years with software.

I just bought one from the states today as I hate being taken for a ride as it is on mobile contracts and being made to have a tariff that doesn’t suit me isn’t going to happen just to get an iphone so I bit the bullet and ebayed one over from the good ol (hundreds of pounds cheaper) USA

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