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Best affiliate incentive ever - Sky

I love incentives. I really do. Even the small incentives that give you the chance to win say a mobile phone, iPod or TV incentivise me to work closer with particular merchants. But…every now and again incentives crop up that money just can’t buy.

This is one of them.

Sky are giving 5 affiliates the chance to win a VIP trip to the British Formula 1 Grand Prix at Silverstone in July. What makes this prize very special is what’s included in the incentive:

You will have a place at our table in The Copse which overlooks one of the fastest corners from inside the circuit and is located near the Paddock. You can rub shoulders with some of the greatest names in British motor sport in the exclusive Drivers Lounge or enjoy a garden party atmosphere in the terrace-style restaurant. The package includes

• Circuit and hospitality admission
• VIP wallet containing itinerary
• Centre transfer
• Reserved grandstand seating
• Balcony/ terrace viewing
• Carparking
• Chefs Table (breakfast, lunch and afternoon tea)
• Post race afternoon tea
• Champagne served all day
• Full bar
• Televisions/ Replays/ Interviews
• Souvenir programme per person
• Admission to Copse Restaurant & Marquee
• Hosts/ Hostesses/ Security

For me that really is a money-can’t-buy prize, as a devout F1 fan I can tell you that entry into the Drivers Lounge alone is something that most fans will give their right arm to experience.

So hats off to Sky for creating such an attractive incentive for their affiliates. I almost didn’t want to blog about it here as I want to enter and don’t want to hinder my chances of winning by promoting it to other affiliates. But at the end of the day I think it’s such a brilliant incentive that it deserves to be shouted about.

So how do you win?

Pole Position 1 & 2

These places will go to the top two affiliates with the most improved new Sky sales this quarter. The improvement is based on the number of new Sky sales achieved during 1st January to 27th March compared to what you achieve during the competition period. So it doesn’t matter if you made 1, 10 or 100 sales you are in with a chance of getting pole position.

Chequered Flag

This place will go to the affiliate who sells the most Sky packages. Sky packages that qualify for this place are Sky+, broadband mid/max, sky Talk and Sky HD, broadband mid/max, sky talk. Show you can be first past the chequered flag by selling the latest in home entertainment and technology packages and join us for a champagne day out!

Podium Position

This place will be won by the new affiliate who achieves the highest Sky new customer sales during the competition period. To qualify as a new affiliate you will have not made a sale in the previous six months or be new to the programme. Rev up your promotion of Sky now and build to a consistent level of sales to join us to see Lewis Hamilton on the podium at Silverstone.

Winners Wreath

F1 is all about the cars, skill, speed and style. So this place will go to the affiliate site that is deemed to have the best promotion of Sky on their sites. Sites will be rated and the affiliate site with the highest rating at the end of the quarter will win the place. This is not just about a nice Sky splash page but about good content sites, demographic partners, blogs, shopping portal sites, product related sites and the like. To qualify for this prize please send your urls to skycomp@buy.at. Sites will be viewed on a monthly basis and if any pricing or offer changes occur. However, feel free to send us as many updates you have made anytime and remember sales will help with ratings!

As you can see Sky have made it very fair and all affiliates, big or small can win this prize. So what are you waiting for? The Sky affiliate programme is available on Buy.at with generous commissions ranging from £40-£100+ for new Sky customers as well as commission on Sky customers upgrading to Sky HD, Sky Broadband and Sky Talk.

There is also a fantastic customer competition running at the moment whereby customers can win a VIP trip to Hollywood. All the better for increasing conversion rates.

Sky take their affiliate channel very seriously and there are always incentives like this or opportunities to earn increased commisson rates. They are a very pro-active merchant and always listen to feedback and are more than willing to offer extra advice and support on how to promote their programme. So log onto Buy.at today and sign up.

What I’m listening to right now: Cheri Dennis - “In and Out of Love”

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Thursday, April 24th, 2008 at 12:44 pm and is filed under Affiliate Marketing, Affiliate Networks, Competitions. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.