Jun07

Google AdWords now bans advertising of free gaming sites and more

3

I noticed this story on the eConsultancy blog today but I’m not sure how widely it has been reported.
Here is the new gambling-related content policy with the additions highlighted in bold:
Advertising is not permitted for online casinos, sports books, bingo and affiliates with the primary purpose of driving traffic to online gambling sites.
This includes, but [...]

Feb22

Google AdWords Quality Score updates now live

2

Hold onto your wallets, Google are after our money again. Yes its time for another quality score update. The following is taken from the Google Inside AdWords blog today.
“Last week, we released the Quality Score column and let you know that we would soon be making improvements to our Quality Score evaluation. Now, Avichal from [...]

Topics: Google AdWords | 2 comments so far read the rest of this entry »
Jan13

Google AdWords Policies

3

I’ve been running this search term on AdWords for a few days now. The picture you can see is of today’s activity (well around 4 hours worth). As you can see the keyword was costing me $0.31 and getting me the number 1 position. The CTR was 100% and there are no other advertsiers at [...]

Nov18

Google Policies

9

Taken from Google AdWords Content Policy:
Advertising is not permitted for online casinos, sports books, bingo, and affiliates with the primary purpose of driving traffic to online gambling sites.
And taken from Google AdWords Editorial Guidelines:
Your Display URL must accurately reflect the URL of your website. If your actual Destination URL link is too long [...]


Blog Design