Category Archives: PPC

Yahoo! free £60 voucher – runs out this Friday

Posted on November 27, 2007 by Kieron
A while ago I wrote about Yahoo! paid search offering a free £60 voucher for new PPC advertisers. Well, just a reminder that this offer expires this Friday 30th November 2007. I have no idea if they will be running a new one in December so if you don’t want to miss out then sign up now! What I’m listening to right now: Justin Timberlake feat 50 Cent – “Sexy Ladies”
Posted in PPC, Yahoo! | Leave a comment

The Sun gets PPC right – Heather Mills meltdown

Posted on November 3, 2007 by Kieron
I’ve blogged before about the challenge of creating PPC ads that stand out from the crowd. I came across a really good example of this today, courtesy of The Sun newspaper. BTW I found this ad as I was looking at the AOL Hot Searches of the week, searching for inspiration and the latest bandwagon to jump on. As you can see below Heather is a new entry at number 3. So in other words a lot of people are … Continue reading →
Posted in PPC | 8 Comments

Yahoo! Search Marketing – free £60 voucher for your PPC campaigns

Posted on November 2, 2007 by Kieron
If you don’t already have a Yahoo! Search Marketing PPC account then click here to sign up and qualify for a free £60 voucher. £60 worth of free credit in your account is a pretty generous offer and an ideal way to trial your first ppc program. A while ago I blogged that the new Yahoo! Panama platform was a big improvement over the old platform and it certainly is. Its still not as good as Google AdWords but the … Continue reading →
Posted in Affiliate Marketing, PPC, Yahoo! | 4 Comments

How to create keyword lists for PPC easily

Posted on October 10, 2007 by Kieron
I thought that everyone knew about this but after speaking to a couple of affiliates I realised that it wasn’t common practice so I thought I would share one of my processes for building keyword lists. One of the first things I do when deciding to promote a merchant via Pay Per Click is to see if they have a datafeed available. Now don’t worry I’m not going to get all technical here and tell you that you need to … Continue reading →
Posted in PPC | 9 Comments

PreviewMyPPC.com – preview your ppc ads on the 3 major search engines

Posted on September 27, 2007 by Kieron
When I’m creating Pay Per Click campaigns, the most important thing to me is creating compelling ad copy that will provoke users to click on my ads. If this wasn’t difficult enough then you also have to work within the guidelines of the paid search engine you are working on. So for Google AdWords for example you are limited to only 25 characters for the title and 70 characters in total for the description.In the past I’ve always used Microsoft … Continue reading →
Posted in PPC | 15 Comments